Liora Ofer

 

Liora Ofer was born in Haifa, where she studied at the Hebrew Reali School. At the age of 20, she began working with her father, Yuli Ofer, at Ofer Investments, which he founded and managed.

 

Ofer Investments, founded in 1957, is active in commercial and residential real estate, hotels in Israel and abroad, and banking. In 1995, Ofer was appointed General Manager of Coral Beach Eilat Ltd. and in 2007 as the Director and Vice Chairperson of the real estate company Melisron. In 2008 she was named Chairperson of the company’s Board of Directors.

 

Under her leadership, Melisron was turned it into one of Israel’s two largest incomegenerating real estate companies, including the purchase of Ramat Aviv Mall and the acquisition of 25 shopping malls from British Israel Investments Ltd. Melisron is currently the leading Israeli company in the field of malls and commercial centers, and is traded in the index of the 25 largest companies on the Tel Aviv Stock Exchange.


The company’s assets include shopping and commercial centers throughout the country, as well as four high-tech parks. In light of the company’s stable profits, at the end of 2017, Ofer led an unprecedented corporate social responsibility initiative, announcing that she intended to limit the management fees and bonuses to which she was entitled. Ofer is also a director of the Mizrahi Tefahot Bank and Chairwoman of its parent company, Ofer Investments.


Alongside her extensive business activities, throughout the years Ofer has been engaged socially, in the spirit of her father and her family’s tradition, contributing to initiatives that help narrow the gaps in Israeli society and promoting cultural projects in the periphery.

She has been the chairperson of the Cameri Theatre Friends Association for 15 years; she contributes to Yoram Levinstein’s acting school in the heart of Tel Aviv’s Hatikva neighborhood and promotes joint projects between the school and the neighborhood’s residents and children; and she supports the Elmina Theater in Jaffa, which encourages dialogue between Arab and Jewish children and youth.


In the past, she served as the Chairperson of the Al-Sam organization and was one of the founders of “The Philharmonic in Jeans,” a successful cultural project that acquainted youth with classical music. Ofer has been a supporter of Rabbi Yitzchak Grossman for many years and contributes to activities in the b​oarding schools that he established, “Migdal Ohr” and “Kfar Zoharim.”


In 2016, Ofer was the first woman to receive the “Pioneer Woman” award that the company Dun & Bradstreet has since given to influential women in Israel, in recognition of her business and volunteer activities and her many achievements over the years. This year, she also assumed the position of Chair of the Israel Cancer Association’s “Knock on

the Door” campaign. Ofer serves as a member of Reichman University’s Board of Directors, and ​continues the generous and longstanding tradition of the Ofer family’s support of Reichman University.