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Prof. Jacob Goldenberg was appointed as a Co-editor of the Journal of Consumer Research

08 July
2024

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Many congratulations to Prof. Jacob Goldenberg who was appointed as a Co-editor of the Journal of Consumer Research!

 


This is one of the four leading journals in the world in the field of marketing in general, and the leading journal in the field of consumer behavior research in particular.

 


Prof. Goldenberg is the first Israeli in the marketing field to serve as an editor in one of the four leading scientific journals in the field. This is a rare achievement that brings much honor to Prof. Goldenberg, the business school, and Reichman University!!

 


An appointment as a co-editor at the "Journal of Consumer Research" is a significant recognition in the global academic community, highlighting Prof. Goldenberg's expertise and reputation in the field of marketing research. The scientific journal "Journal of Consumer Research" focuses on consumer behavior research and is recognized for its commitment to publish multidisciplinary research with a significant contribution to the field of marketing. This journal publishes empirical, theoretical, and methodological articles of the highest quality on topics in consumer research. It encourages a wide variety of perspectives, methods, theoretical approaches, and substantive problems for investigation.

 


As a co-editor, Prof. Goldenberg has an influence on setting trends in the field, on encouraging the use of new methods, and on the dissemination of novel and influential research in academia and the broader market.